E8 - CastleBerry Hill: The Soulja Boy Affect

In this episode, we sit down with Dee, founder of Castleberry Hill—an Atlanta-inspired, skater-influenced brand shaped by roots in both Atlanta and Virginia.
We dive into:
• His design process
• The inspiration behind Castleberry Hill
• How he maintains and grows his brand without a team
• The mindset required to stay consistent in streetwear
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If you’re a designer, brand owner, or creative, this one’s for you.
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Produced by We Major Productions / Token Miami